Elisha Reverby believes in manifesting her dreams. After all every professional milestone she has achieved, she dreamed about, put forth into action and realized.

Since 1991 Elisha has held on to one vision. She would create an organic skin care line like no other and it would be called Elique. It would be food based, contain no synthetic ingredients and would be so consistently effective that it would garner a loyal client base for a lifetime.

Many things happened along the way to challenge Elisha’s determination. She was an independent young woman in New York City surviving the daily grind by bartending and waiting tables. Elisha is a fantastic cook and in 1993 she started catering on the side and before she knew it, she had a full-fledged on-location catering business. This time was key for an entrepreneur and Elisha learned the most valuable lessons that she applied in all of her future endeavors.

However, Elisha never forgot about Elique. Her catering accomplishments made her family proud but Elisha was not happy. Her heart was with Elique and she knew she had to honor that. It was the day Princess Diana was killed and Elisha was exhausted preparing craft service for a Tommy Hilfiger shoot and watching the Diana coverage on television. Seeing Diana, her time cut short… Elisha knew that life was too precious and it was time to realize her dreams. Tommy Hilfiger was Elisha’s last client and she didn’t look back.

Re-entering the skin care market was a test of Elisha’s flexibility and creativity. Could she contemporize her initial business and marketing plans? This natural segment had grown tremendously in five years and Elisha felt a slight panic, but she took a deep breath and knew she would overcome this challenge. She scoured the market knowing that her “in” would be in satisfying the ignored demographic. It didn’t take long for her to realize that there were no products for pregnant women and right away she had a flood of ideas. The next three years she designed an Elique line of skin care especially for pre and postnatal women.

In 2002 Elisha became licensed in esthetics and moved to Los Angeles. After two years working with clients and a host of skin conditions Elisha began using Elique in her treatments. Her clients loved them and one in particular appreciated them so much that she invited Elisha to use her organic garden in Santa Monica Canyon to harvest all the lavender, mint, bay and eucalyptus for the line. Elisha had dreamed of using local and fresh organic herbs to give Elique a solid competitive edge and allow it to be truly authentic. This exclusive access to the garden was the thing that would do just that.

In line with Elisha’s passion to educate the public on the harms of mass produced skin care she published Skin and Spa, a cutting edge newsletter devoted entirely to skin health and wellness, taught classes on making your own skin care from foods and has spoken to groups about avoiding chemical laden skin care. She has also produced many charity spa days for underprivileged teens and adults.

In 2007 Elisha opened Get Waxed, a boutique waxing salon where respect for the environment, the immediate community and offering only non toxic skin and body care are a few of their core values. Elique Organic Skin Food is showcased as their exclusive skin care line and in over two years it has established itself completely and become quite sought after.

Elisha does not believe in limits or impossibilities. She continues to dream, work hard and manifest her vision for Elique to set standards in the beauty industry. Knowing Elisha, she will do that and more. It is just a matter of time.